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Marketing

How to Write a Website RFP That Gets You Good Proposals

If you’re planning a new website or a website upgrade or expansion for your business, you may want to get multiple bids or quotes. The challenge is that websites have lots of moving pieces and there are numerous valid options for almost any feature or function, so how do you get apples-to-apples quotes? The solution…

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6 Critical Things Your Website Should Do for You

We are long past the days of brochure sites, with nothing but photos and text about your business. These days, if your website isn’t doing real work for you, it’s just not earning its keep. Here are six critical things your website should be doing for your business: Build Your Brand – Your brand is…

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